Pay Per Click Advertising (PPC)
Advertising That’s Pin Point Accurate To Your Target Audience
Pay Per Click Advertising is more commonly referred to as PPC and refers to advertising where you pay only if someone clicks on your internet ad. If you do a search on one of the search engines for any search term, you will most likely see a paid sponsor section at the very top of the page or along the side. The cost if someone clicks on your ad is usually only a few dollars, but can be more depending on the popularity of the keyword.
Put Your Name On The First Page Of Search Results Using PPC
Paying for PPC advertising ensures that you will be seen on the front page of search rankings with whatever search engine you are advertising with. So if your business is only on page 4 of the organic search rankings, getting on page one can prove to be a big boost for your sales. Even if you rank number one on the first page for certain keyword phrases, you may rank much lower for other keyword phrases. You may decide to use PPC advertising only for those keyword phrases where you do not rank well, insuring that your visibility across all relevant keywords remains high.
Let Trailblazer Manage Your PPC Campaign To Build Sales
Trailblazer offers both set up and management of your PPC campaign on an ongoing basis. Call us for a free consultation on how PPC advertising could work to build your internet sales. We can manage your Google Adwords account or show you how to manage it yourself if you have the time. We can also show you other places where you can use PPC Advertising such as Yahoo, Bing, Yelp and more.